Product showcase website in Craft CMS

As one of the UK’s most popular pet food brands, Wagg can be found in doggy treat cupboards up and down the country.

We were approached by their team to design and build an exciting yet functional website to house their product range, stockists and company information.

Partnering with a creative design agency, we crafted a fun, playful design to live up to the Wagg brand, whilst of course not compromising on usability and performance.

We opted to build the website with Craft CMS. It offers a secure, flexible content management platform which is incredibly easy for the internal team at Wagg to organise and manage.

We worked closely with Wagg to design and build product detail pages, allowing users to get a succinct, informative overview of ingredients and their benefits.

A feeding calculator was also built so users can easily find out how much dry dog food their canine companion needs based on their age and activity levels.

Naturally, people find themselves browsing websites like this from the comfort of their sofa or whilst out shopping in supermarkets. It was imperative the website offered a great mobile experience. 

As with all of our websites, a fully-responsive design ensures the website and its content flows freely and seamlessly across the page, regardless of device.